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Post by account_disabled on Dec 2, 2023 1:20:27 GMT -5
now it was not possible to target your subscribers directly, but only interactions with your Instagram account.As with Facebook fans, you can show targeted advertising to your Instagram followers!I think this is good news and that you should add this targeting criterion to your retargeting campaigns .If you optimize your campaigns for a "sales" or "leads" objective. Meta's algorithm will prioritize y Europe Cell Phone Number List our ads to the people in your audience who are most likely to convert at the lowest cost.You can also take advantage of this targeting option to:Send your subscribers a personalized marketing message.Re-engage your “ghost” subscribers with sponsored posts. Exclude your Instagram followers from certain campaigns Clearly, you are not going to see your remarketing performance double, but it is still a good thing to be able to retarget your Instagram subscribers4) Automation has a new name: Meta AdvantageWith POWER5 (now replaced by Perf. ormance 5 ), Meta pushed advertisers to automate and simplify their campaigns.In recent years, advertisers have naturally noticed with the evolution of algorithms that large audiences work better.Lookalike audiences based on 1 or 2% of country size are not necessarily the best performing.Launching a campaign with 2 audiences and 3 creatives allows you to have better performance than a campaign made up of 10 audiences and 5 creatives per audience!Meta is also very often better for optimizing a campaign's budget .
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